The kit costs almost 100 rubles.
On Monday, near the National Art Museum, a presentation of a new uniform was held, in which the Belarusian national football team will participate in the League of Nations. The event was attended by several dozen people, and the players of the national team acted as models, who actively shared photos and videos on social networks, writes by.tribuna.com
Finally, we have seen in what form the Belarusian national football team will play. Like?
Alexander Aleinik, press secretary of the Belarusian Football Federation, told the Tribune about how the uniform was created and why the Italian Macron is now wearing our team.
- How was the design developed?
- Last July, a delegation of the Belarusian Football Federation visited the Macron factory in Bologna, where, in fact, a new kit concept was developed jointly with the designer of the company. We cooperate with Macron within the framework of the Kit Assistance program introduced by UEFA. In addition to us, nine European football associations cooperate with Macron. The agreement with the new technical partner runs until 2022.
- What would you like to see in the form?
- Of course, we had a desire to put the symbols of our country on the form, of course, we wanted to see the logo of the federation. We liked the version with the chest ornament in the previous form, we decided to keep this element, but changed its location and applied it to the sides. In the pattern, as before, the main element is the octagon, which denotes fire and the masculine principle. Everything was built around the logo and national colors. We looked at how it would be better, tried various variations and combinations. Each element was added in stages. In the end, we settled on this option.
- How is the form set?
- The program is open on the computer, the designer works in it. They tell him what they want to see in the end. He tries various options, forms, shows. Some color combinations didn't look right. Some elements didn't quite fit. I remember that it took a long time to select a place for the ornament. They even considered the option of applying it to the collar, but now it is pointless to talk about it. We made a decision and settled on what the fans see now. Here it is also important to understand the fact that any kit must be coordinated with UEFA. The design may seem simple to some, but we have much less freedom here than, for example, football clubs. We cannot just take and apply any print. Any additional element must be justified. Like the previous time, there were questions about the ornament, but they were resolved.
- Can you remember the names of the designers?
– In general, we were supervised by Francesco Martinelli, Macron's marketing manager. He participated in the presentation on Monday. Our delegation actively communicated with him, almost all issues were resolved through him - from the development of the form to the documents and supplies. Francesco was in charge of the Italian side. Also, two designers, whom he led, were introduced to help him. Macron does not focus on the name of a particular employee in press releases and presentations of new kits. However, the designers of this relatively young company managed to make personalized kits for such clubs as Lazio, Deportivo, Nice, Sporting, Stoke City.
- And who participated from our side?
- From our side, the delegation was headed by First Deputy Chairman Sergey Safaryan.
- The form was going to be presented in the spring, but it was presented only now. Why?
– There were no delays. Here the question was different: when is it better to play the national team in uniform. We decided that it would be more expedient to play the spring friendly matches in the old kit, and enter the UEFA Nations League in the new kit, and present the kit on the eve of the start of the national team in the tournament.
- Where can I buy the form?
Football Federation of Belarus on August 9 presented a new uniform national team, a song recorded by the Navi team and the mascot in the form of a knight - Vayar.
As previously reported by the director of the football federation for marketing Vladimir Berezhkov, on the form will be presented "vyshyvanka". In the design of the national team, a new brand is beaten - "White Wings".
“The ornament was applied to the version of the form that we ordered,” explained the head of the football federation Sergey Rumas.
- Standard kit. Perm "Amkar" plays in the same.
- Yes. We have added only the ornament. Its application to the form was agreed with UEFA. Of course, they chose from the range of ornaments that exists in Belarus. And the choice was made on the one depicted on the national flag.
It was in this form that UEFA presented the idea of applying additional elements to the form. We had to prove that they are not the trademark we advertise.
- Do you think the new kit of the national football team will be as popular as the Croatian checkers?
- First of all, I would like it to be as successful as in the cases of the best teams.
The players of the team were delighted with the new thing.
- I feel comfortable in this form! I liked the non-standard approach in terms of design, — shared his impressions Alexander Gleb.
- Each top team has its own brand. I really like that now we have one, too, - noted Denis Polyakov.
“I believe that the new original form will inspire the players, and they will come to the location of the national team with great desire and in a motivated state,” said Vitaly Rodionov.
Also during the presentation, a new image video was presented ...
Team mascot...
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… and a composition dedicated to the team's brand. The authors of the song are the Navi group.
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National team coach Alexander Khatskevich (left) came to the event in all white. However, like the coach youth team Igor Kovalevich (right). 
Federation head Sergei Rumas is in a good mood. 
Khatskevich managed to exchange a few words with former coach hockey "Dynamo" Kovalev. 
BATE striker Vitaly Rodionov examines the team's new jersey. 
The legendary football player Alexander Gleb willingly posed with cute girls. 
Vayar is the mascot of the national team. Photo: Daria Buryakina, TUT.BY How it was.
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In a new form Belarusian football players will play already.
And on September 6, at the Borisov Arena, the national team will start in the European qualification group A World Cup 2018 match with the vice-champions of Europe, the team of France. Our group also includes teams from Holland, Sweden, Bulgaria and Luxembourg.
Belarus - France (21.45)
Holland - Belarus (21.45)
Belarus - Luxembourg (21.45)
Bulgaria - Belarus (19.00)
Sweden - Belarus (19.00)
Belarus - Bulgaria (21.45)
Luxembourg - Belarus (21.45)
Belarus - Sweden (19.00)
Belarus - Holland (21.45)
France - Belarus (21.45)
Direct tickets to the final stage of the 2018 World Cup from Europe will be given to the winners of 9 qualifying groups based on the results of two-round tournaments (home and away). Another 4 passes in the play-offs will be played by the top 8 teams among the runners-up. Play-offs will take place in November 2017.
The history of football in Belarus has more than a century. The year of the birth of the world game is considered to be 1910. In 1989, the Belarusian Football Federation appeared, and already in the early 90s there was the first draw of the Belarusian Cup. In the same year, our federation joined FIFA and entered the international level of championships.
For fans of the Belarus national football team, the MACRON store offers:
- ceremonial trowels, guest and home original T-shirts, shorts, jumpers;
- warm woolen and cotton caps with the symbols of "White Wings";
- scarves with club symbols and national Belarusian ornaments;
- engraved steel key rings and badges;
- thermal mugs that keep heat well;
- double-sided pennants.
Sportswear is made of polyester, cotton, and is presented in a wide range of sizes, which allows you to choose an option for a fan of any age and build.
Why order from MACRON
MACRON sports equipment is chosen by thousands of professional athletes from more than 40 countries around the world. The Football Federation in Belarus also gave preference high quality and modern design of the Italian brand.
Our store delivers paraphernalia to all settlements of Belarus. You can pay for the goods in cash and by credit card.
The main football kit of the national team of Belarus has entered the top five among the uniforms of the national football teams, according to the English specialized publication Squawka.
The British have noted the top ten uniforms of the national teams that were selected to participate in the 2018 FIFA World Cup in Russia. Among them, the top five and the worst five are named. sports kits in terms of design and layout. The top five, in addition to the national team of Belarus, also included the uniforms of the teams of Mali, Denmark, Costa Rica and Mexico. The last lines of the rating, according to the British, were occupied by the kits of the national teams of the following states: Algeria, Kosovo, Ukraine, Slovakia and Ireland.
It is noteworthy that the home kit of the Belarusian national team was recognized as stylish and expressive due to its ornament with national motifs, emphasizing the color and originality of the Belarusian football team. Unfortunately, we will not be able to see Belarusian players at the Russian stadiums hosting the World Championship in 2018, because the Belarusians failed to qualify.
The technical sponsor of the White Wings team is the German concern Adidas, whose designers did a great job of developing a uniform made in white. The t-shirt features a stylized national ornament in red. Above it in the center is the player's number, with right side- the logo of the company sponsoring the team, and on the left - the emblem of the club, depicting red and green soccer ball. These colors duplicate the colors of the national team's flag. On the background of the ball is a white wing, which gave the team its nickname. Contrasting black stripes are applied along the sleeve and shoulder seam of the shirt.
The jersey is complemented by shorts and sports socks in white with black transverse stripes, which are the hallmark of Adidas.
Let's praise our football team, otherwise it is not clear when the next occasion will appear. On Monday evening, in the rich scenery of the National Museum of Art, a pleasant presentation of a new game form main team countries. From now on, it is worn by Italians from Bologna. The company is called Macron. The guys sewed cute kits for Sporting, Lazio, Real Sociedad, Nice and PAOK. Now sew for national teams. The atmosphere was festive. New form- and new life, in which our football team is not averse to breaking into the first top tournament for itself.
What is Macron?
In the life of our team there were German Adidas and Puma, English Miter and Umbro, something poorly recognizable - and now the Italian Macron. This is an office from Bologna. A city that is famous for its universities and food. It was there in 1971 that the history of the new technical sponsor of the Belarusians began.
The Apennine kippa manufacturers naturally fall behind monsters like Nike and Adidas, as well as the rapidly progressing Under Armor and New Balance. But connoisseurs respect them. Diadora, Kappa, FILA, Macron - an easy way to stand out.
The agreement with the new technical partner runs until 2022. The Italians won the tender announced by UEFA as part of the Kit assistance program. According to its terms, Macron dresses the national and youth teams of small children for free. football countries. Belarus is like that. Cyprus, Faroe Islands, Georgia, Albania, Moldova, Liechtenstein, Armenia, Georgia dress up according to the same program.
At the same time, the manufacturer promises an individual design. Belarusians visited Bologna in July 2017. After negotiations, our design of the game form was developed. UEFA approved it.
If the national federation wants to dress up other teams in Macron - women's, youth, then they will have to pay. The conclusion of a separate agreement for the supply of these positions was in the plans of the federation.
And there are also plans for a successful performance in the League of Nations, which will give a chance to get into the list of participants in the European Championship.
What is the League of Nations?
A means of combating friendly matches, the meaning of which in recent years could not be understood by many. Like, there are few goals and objectives, and players from clubs break down and sometimes get injured.
True, the League of Nations is not only an opportunity to win something, but also a means for selection for the upcoming Euro.
In 2020, the format of the tournament will turn out to be quite bizarre. Yes, there will be 24 participants again (the second time in history), but it will take place in 12 countries. The classic qualification will be played in a year, and not in two, as everyone is used to. 55 national teams of the continent will be divided into 10 groups, the two best teams from each will go straight to the European Championship.
Four more teams will get there thanks to the League of Nations. Here for us all the most interesting.
There are four leagues in the League of Nations. Every league has groups. Our team is now in League D - the weakest. Belarus' rivals are San Marino, Luxembourg and Moldova. It is very feasible.
If we win the group, there is an opportunity to compete for the Euro. Four teams from each league will compete in the playoffs. The joints will take place in March 2020. Play-off spots will be allocated to each group winner first, and if a team has already qualified for the European Championship, its place will go to the next one the best team division.
In general, one of the 12 teams that are in the fifth or sixth pot for the draw will take part in Euro 2020 for the first time. That is, we have a chance for a debut top tournament in the history of the country.
How did everything go?
From the start they gave noise, then they gave Shuma. Don't say it's gone. But in general, the choice of the artist was recognized as stylish.
It seemed that by the evening everyone would get tired of joking about Mikhail Shufutinsky, but in the crowd at completely serious cabbage soup they discussed how much his performance would cost and what the hype would be if the organizers decided on such an invitation.
The crowd, if we talk about it, for the most part consisted of its own - journalists, sports specialists, sports marketers, honored fans. "Heels" of delivery men and taxis drove past, residents of neighboring houses could be seen from the windows - a man in an unbuttoned shirt, 2 women and one shaggy dog.
The presentation itself was a little awkward. All the players of the national team descended from the steps of the museum, since they are now gathering before the start of the League of Nations. Midfielders Igor Stasevich, Ivan Mayevsky, defender Oleksandr Martynovych, forward Anton Saroka and goalkeeper Serhiy Chernik showed their kits. White with red ornament on the sides, red, respectively, with white. Goalkeepers will wear green.